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Anheuser-Busch InBev looking to expand in Vietnam, Becks, Budweiser, Michelob Ultra, Pacifica, Stella Artois

Anheuser-Busch InBev Limited is considering an investment of US$7 million to increase the production scale of two beer plants in Vietnam, according to the company’s Vice President for Asia Pacific South, Ken Hitchcock. At a meeting with leaders of southern Binh Duong Province on October 3, Mr. Hitchcock said the company aims to reduce water use and utilize renewable energy towards environmental protection with a goal of using green energy by 2025.

Tran Thanh Liem, Chair of Binh Duong provincial People’s Committee, said the company’s environmental protection goal is in line with Binh Duong’s development aims and investment policy. The province is focused on industrial, service and urban developments and is looking for investment in high tech, eco-friendly and value-added industries, Mr Liem noted.

Liem said that despite global economic woes, Binh Duong remains a leader in the country’s Foreign Direct Investment attraction with nearly US$2 billion invested so far this year. He expressed his hope that Anheuser-Busch InBev will further expand investment and production in the province.

Anheuser-Busch InBev is the world’s largest brewery, featuring brands Stella Artois, Budweiser, Michelob Ultra, Pacifica, Corona, Becks and almost 200 beer brands in total. The company operates in 24 countries through six geographic zones: North America, Mexico, Latin America North, Latin America South, Europe and Asia Pacific.

AB InBev, was formed in 1987 as a result of a merger between Belgium’s two largest brewers, Brouwerijen Artois and Brasserie Piedboeuf. Currently the company operates 141 beverage manufacturing facilities globally, including 111 beer production plants, 12 soft drink production plants and 18 production plants that produce both beer and soft drinks. Additionally, the company owns 38 production facilities that produce raw materials and packaging materials for its beverages.

AB InBev has grown the strength of its global and local brands through continued innovation. Also it has equal exposure to both developing and developed markets and it gives dual advantage of seeking the opportunities from the fast-growing consumer markets and gaining from the global profit pools.

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